Our Story

Your partner in research, strategy, and growth.

Rienah Research & Advisory Services was established with a clear mission: to connect reliable market research with actionable business insights. Drawing on extensive research expertise and professional experience, Rienah delivers trusted, high-quality research and advisory services to professionals, entrepreneurs, and organisations in Myanmar and beyond.

Our services encompass comprehensive business and market research, enabling organisations to make informed decisions, identify opportunities, and navigate challenges in complex and rapidly changing environments.

At Rienah, we believe research should inspire action. That is why we combine intellectual rigor with real-world application to deliver insights that are not only reliable but also impactful. Our founder, Dr. Phoo, together with our advisory team, brings over a decade of experience in entrepreneurship, business development, and strategic research consulting.

Today, Rienah Research & Advisory Services is more than just a consultancy — we are a partner in growth, discovery, and innovation. Whether it’s guiding a doctoral thesis, analysing complex data, or conducting market feasibility studies, we are committed to helping our clients achieve clarity and success.

Our Vision:

To be a trusted research and advisory partner in Myanmar and Southeast Asia, bridging expert market research and practical solutions for sustainable growth.

Our Mission:

To deliver high-quality, ethical, and impactful research that empowers students, professionals, and organisations to make informed decisions and create lasting change.

Our Promise:

To deliver research and advisory solutions that are ethical, reliable, and tailored to the unique needs of each client.

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We will help you to achieve your goals and to grow your business

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Empowering Decisions Through Evidence

Turning complex questions into actionable knowledge.

Rienah Research & Advisory Services aims to provide specialist research, advisory, and evaluation services to government institutions, businesses, and private organisations in Myanmar and across Southeast Asia.

Rienah Research & Advisory Services aims to create a space where research questions are shaped by social and business contexts, and where evidence-based insights drive strategic, policy, and programmatic decisions. Dedicated to delivering high-quality, ethical, and transparent research, Rienah is committed to producing rigorous analysis and credible information that supports sustainable growth and long-term impact.